We pioneer data-driven actions for brand managers to communication strategists using social data. Our meticulous and unique approach of Analyze-Capture-Influence has transformed millions of lives.
Mass self-communication within social media bubbles cause rapid changes in behaviour based on what we perceive. The strongest link between perception and behaviour is sentiment.
Our data-driven framework is proven to better manage reputation risks, optimize campaign resources, improving customer experience, execute micro-targeted campaigns and operational improvements.
Extraordinary results can be delivered using our unique 3-pronged approach: Analyze>Capture>Influence
Our proprietary text algorithms allow you to measure sentiment and emotions more accurately. Discover more insights that are relevant to your brand / organization with our unique approach.
Capture and captive your target audience by understanding trends and nuances. Develop better narratives and highly engaging content through a data-driven approach.
Persuade your target audience to take actions and increase brand affinity over the short and longer period. We deploy cognitive psychology framework and neuro-science to make it happen.
Technology is just one part of the equation to deliver actionable insights. The best insights are derived from combining the best of technology, people and processes.
Our team of experts deploy scientific methodologies and approaches to drive superior insights. We do not rely on a single technology (software) to perform such tasks.
Declutter your data and focus on datasets that matter to your expected end results. Dashboards are merely tools. Learn how you can transform data and information into actionable insights.
Results can only be achieved if you have clear objectives from the start. We help you crystalize that and focus on delivering results that are impactful. Start measuring the right output KPIs.
Some of our past and present experience.
Actions are derived from actionable insights. Understand how we drive the most value from data.
Social media raw data is generally filled with noise and does not give the insights that you need. We eliminate noise and errors from your data.
Information that you view on softwares or dashboards (in the form of charts,etc) is based on processed data. But are these data clean and accurate?
Insights are derived from processed data based on multiple viewpoints. Data tells a story. Avoid pitfalls from relying on hard numbers. Observe new trends and matrices.
Our goal is to turn data into information, and information into insights. Coupled with experience working for more than 100 brands, partners and corporations, our unbiased insights and data-driven campaigns provide you the right tools that you need to gain that competitive edge.
We believe that great ideas come in many forms. Regardless of your business, marketing or communication objectives, there are values to be unlocked when you begin with the right steps.
Great ideas are just a click away. Drop us an email and we are more than happy to assist.